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Partner Program Strategy

Can someone share some insiders on what a basic program for tech partners should entail?

Partner Program Strategy
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PRM suggestions for an SMB ? Why?

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How can I leverage services partners for my integration partnerships?

Partner Program Strategy
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My SaaS vertical has a strong ecosystem of services providers that we want to provide implementation/support/strategy for our customers. How do I go about building a certified services/experts partner program?

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How do I make the process of sending referrals to my partners repeatable?

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Any recommendations for online certified training on Channels and Partnerships that are really good?

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Any tips for reengaging dormant Partners?

Partner Program Strategy
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What should partnership managers look out for as blockers in 2023

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What role do non-native tech integrations (ex: A company building and marketing an integration via Zapier) play in partner program strategy? What kind of guardrails should be created and marketed for those "partner" types?

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How do you recommend segmenting a partner program to provide utility to both your partners AND customer/prospect audience?

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Can a potential partnership backfire at my company? If yes, could you share some examples?

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I'm a founder of a one-year-old SaaS startup. When should I start looking for partnership opportunities?

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What are the criterias with which I should choose my partners ?

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Can you share how commission targets for Partner Mangagers have played into your strategy, if at all?

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Has anyone had success partnering with GSI’s? How did you go? What were the steps you took to successfully partner with them? They can be challenging at first to partner with but how did you break that barrier and have success? Having a strong funnel of service opportunities for them, have clear success metrics, having transparency. What else have been successful?

Partner Program Strategy
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We're considering getting listed / joining the AWS Marketplace. What are a few of the best reasons to sell our software through the AWS Partner Network?

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When it comes to large value added resellers such as SHI and Softchoice etc, where do we begin? What can I do as a partner manager to get them to discuss us with their customers and prospects?

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What are some common pitfalls to avoid for tech partnership programs?

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Should we be comping our sales team on involvement in partner deals and if so how should we set this up?

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I am trying to figure out how to structure payouts/commissions for partners that are doing some type of resell or participating in the contracting process.. what would you recommend as a general way to set this up?

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What are the first things you would recommend a partner manager do when building out a new program from zero to one?

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What team leaders should be stakeholders in your partner program's strategy in order for the program to be successful?

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Do you track revenue coming from tech partners? How?

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What partner types do you recommend a partner program consist of? How do I segment my partners in my program?

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I'm trying to understand how to get started with listing on Azure marketplace. Is joining MPN the first step? Looking for advice, thanks

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I would like to understand how much (%) of your company revenue is generated by resellers. My definition of resellers is a third party company that contracts with the end-client, implements, and supports.

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What metrics should we be tying partner manager commissions to and why?

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