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I’ve got a core group of partners who really understand our value, advocate for us, and have gotten really good at selling us (both solo and alongside our team). I want to keep them engaged and rewarded, but also figure out how to replicate that kind of success across the rest of the partner network. What have you seen work well to scale that level of commitment and performance?

Co-selling
Service partner
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1 answers

How often should I be doing pipeline reviews with my partners, and what's the ideal format/structure for those reviews?

Co-selling
Service partner
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1 answers

What does a well-structured co-selling process look like from your perspective?

Co-selling
Service partner
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1 answers

At what point should I start thinking about operationalizing my early-stage partner program, and which processes/flows should I think about first?

Partner Program Strategy
Technology partner
Service partner
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1 answers

How do you design a tiering system for service/solutions partners that is actually valuable and motivating for them to progress through (while also serving our own partner goals?)

Partner Program Strategy
Service partner
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1 answers

Do you ever say no to co-marketing? If so, what signals tell you a partner isn’t quite ready?

Partner Marketing
Technology partner
Service partner
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2 answers

How much (and in what ways) does your overall partner marketing strategy shift or adapt for partners in different regions?

Partner Marketing
Technology partner
Service partner
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1 answers

What are some of the most common challenges or problems that Partner Marketing teams run in to and how do you address/solve them?

Partner Marketing
Technology partner
Service partner
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1 answers

How do you measure the success of partner marketing campaigns?

Partner Marketing
Technology partner
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1 answers

What KPIs or metrics do you track to evaluate the impact/return of co-selling with partners?

Co-selling
Service partner
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1 answers
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